Alleyoop’s annual awards dinner is a night for celebration and recognition. Before the awards ceremony takes place, a video opens the floor for speakers. In 2019, I parodied Drake’s God’s Plan music video to see what Buffalo would look like if Allyoop went all out on signage.

I had a week to deliver the project. Due to weather, filming was delayed leaving only three days to film and edit. I had to keep the 3D assets simple with the quickest workflow possible. I achieved the signage using After Effects and its Cinema 4D plugin.